Gold said there are several technical initiatives under way to ultimately create a single wireless streaming standard using Wi-Fi. Apparently Google wasn't willing to wait for such a standard in the face of growing competition, mainly from Apple, which has already sold 13 million Apple TVs for $99 apiece. Apple TV is a standalone product that doesn't require a phone, tablet or Chrome browser, and its sales made up 56% of the video-streaming device market in 2012, according to Frost & Sullivan.
The fact that Chromecast is a standalone product could be quite appealing to some road warriors, since the dongle is small, mostly cordless (aside from the power connection) and wouldn't require a location being visited on a business trip to have Apple TV running to allow streaming of content.
In a word, Chromecast is arguably more mobile than other options, analysts said, but it still could take time to catch on in the work place.
Matt Hamblen covers mobile and wireless, smartphones and other handhelds, and wireless networking for Computerworld. Follow Matt on Twitter at @matthamblen or subscribe to Matt's RSS feed. His email address is email@example.com.
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