Finally, if there's a perception in a company that skin color plays a role in who
gains entry to the management suite, that company risks losing talented minorities. Why
beat your head against a wall when you can walk to Competitor Inc., one of the
enlightened companies that is committed to improving the diversity of its management
team? That scenario should especially raise a flag to CIOs who spend half their waking
hours figuring out how to stem the flow of IT talent from their doors.
But maybe diversity shouldn't have to be reduced to a tangible business benefit,
akin to a growing share price, a favorable ROI, an increase in third quarter revenues.
Maybe it shouldn't have to appear on the agenda simply because your company recognizes
the role a diverse management team can play in appealing to the growing ethnic
communities in this country as well as abroad.
Maybe companies should promote hard-working, talented minority executives because
it's the right thing to do.