10 myths about knowledge management

January 8, 2001, 02:10 PM —  Computer World — 

As knowledge management becomes more widely adopted, misconceptions about what it is and isn't have also become more widespread. Author Kathy Curley touches on the Top 10 myths about knowledge management in her upcoming book, A Pocket Manager's Guide to Knowledge Management.

1. Knowledge management is an end unto itself.

In fact, while creating new knowledge, organizing it so others can use it and passing it on to succeeding generations is a defining human trait, business organizations should use knowledge management to build market value and competitive strength.

2. Knowledge management is just for professional services firms and other "intellectual" businesses.

Not so. Knowledge is a big percentage of the value of all goods and services produced in every industry.

3. Knowledge management just means hiring smart people.

While it is true that people are the main sources of knowledge, it's what people do, not just what they know, that adds value to firms.

4. Knowledge management means implementing expensive technology.

Technology certainly plays a key role, especially in distributing knowledge. But technology alone won't improve a company's knowledge management or make it more competitive.

5. Knowledge management means creating huge, unwieldy databases.

It's true that many firms follow the "Grandma's attic" approach to saving any information that might possibly be useful someday. But these aren't the firms that get business value from their knowledge. Knowledge yields value when your people know where it is, know how to get at it; know it will help them; and join in keeping it current, practical and useful.

6. Knowledge management is a "Field of Dreams" -- just build it, and they will come.

In the movie of the same name, a mystical voice tells the main character that if he builds a baseball field in his backyard, the legends of baseball will appear. That voice won't help you with knowledge management. Building a new technology or process for creating and applying knowledge isn't enough to inspire participation in knowledge management or yield business results.

7. Good knowledge management is driven by a good chief knowledge officer or chief learning officer.

The creation, distribution and application of knowledge drives the value of an organization's goods and services and determines its market value. Whether you recognize and cultivate them or not, your knowledge processes are at the heart of your business. They can't be left in the hands of one executive, however effective.

8. Knowledge management is just for Americans.

Because the marketplace is global, the creation, distribution and application of knowledge must also be global and not confined to one region, language or culture.

9. Knowledge management isn't like other good management practices and processes.

Managing knowledge does not mean reinventing management. The elements of effective financial management, such as building theoretical knowledge, developing a shared vocabulary and implementing best practices and processes, also drive effective knowledge management.

10. Knowledge management is a fad.

The term "knowledge managemeent" might fade away or be replaced. But the enormous contribution of knowledge management to business value will only grow and the activities that create value from knowledge will always be vital to success.

» posted by ITworld staff

Computer World

Sign up for ITworld's Daily newsletter
Follow ITworld on Twitter @IT_world

I like it!
Post a comment
The content of this field is kept private and will not be shown publicly.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.
peer-to-peer

jfruh
Apple syncing patent can't come soon enough

pasmith
New Twitter features borrow from 3rd party clients

Esther Schindler
Open Source Changes the Software Acquisition Process

mikelgan
How to set up continuous podcast play on the new iTunes

David Strom
Five important Windows 7 mobility features

sjvn
Guard your Wi-Fi for your own sake                        

Sandra Henry-Stocker
Grepping on Whole Words

 

Sidekick: The Good News & the Bad News
Either way you look at it Microsoft Data Center management did not follow standards or best practices in this failure. In which case it makes me wonder more about the outsourcing of corporate data much less personal data.
- mburton325

Join the conversation here

The Daily Tip

The Daily TipQuick, practical advice for IT pros. Made fresh daily.

Hot tips:

Want to cash in on your IT savvy? Send your tip to tips@itworld.com. If we post it, we'll send you a $25 Amazon e-gift card.

Newsletters

Subscribe to ITWORLD TODAY and receive the latest IT news and analysis.

I would like to receive offers via email from ITworld partners.
By clicking submit you agree to the terms and conditions outlined in ITworld's privacy policy.
Featured Sponsor

AISO founders envisioned a Web hosting company that was environmentally friendly. While the company employed energy-efficient innovations like solar panels, its infrastructure produced unacceptable power and cooling requirements. Find out how AISO leveraged AMD technology to overcome their challenge in this case study white paper.

In this whitepaper, Scalar explores the opportunity to change the landscape with respect to mission critical databases built around Oracle. Leveraging technologies such as Linux, high-end commodity processing power and Oracle RAC technology to architect, design, build and maintain database infrastructure that delivers maximum availability, reliability and performance at a fraction of traditional cost.

On a typical day, weather.com, the Web site for The Weather Channel in Atlanta, serves up between 15 million and 20 million page views. But in September 2004, when back-to-back hurricanes ransacked Florida, the peak traffic on one day more than tripled: over 70 million page views by more than 7 million unique visitors. Read the full success story now.

Marketplace