Call center market blooms in Latin America

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Here's a message from Latin American businesses to their customers: Call us.

The use of call centers in Latin America is increasing, as large companies realize that providing telephone support to their clients is necessary to remain competitive, according to an International Data Corp. (IDC) study released Friday.

Currently, Latin American companies find themselves with plenty of options to choose from in this market, because providers of call-center services spent "heavily" to set up and expand their operations between 1998 and 2001, to the point where there is a "certain degree of overcapacity," said H

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