January 31, 2001, 10:44 AM — Cisco Systems Inc. at the ComNet Conference and Expo on Tuesday unveiled a videoconferencing
system that is capable of supporting as many as 400 participants at once in real-time
Built on Cisco's Architecture for Voice, Video and Integrated Data (AVVID),
the Cisco IP/VC 3540 Videoconferencing Series was developed in response to growing
interest in transmitting video over packet-based (IP) systems, said Jack Bradley,
director of marketing for the videoconferencing team at San Jose, Calif-based
"Our customers see video as an important part of [employee] contribution,
particularly if it can be done over IP," Bradley said. "With the AVVID
architecture, we can build things down into the network to provide [functions]
that are needed."
Bradley said the Cisco IP/VC 3540 Series features a four-slot chassis that
can be configured with a number of Multipoint Control Unit (MCU), Gateway, and
Application Server and T.120 Data Conferencing Server modules. A single MCU
module supports as many as 100 users and four modules can be combined in a single
Based on RADVision technology, the new series is entirely Web-based. Cisco
has also enabled third-party scheduling in Cisco IP/VC 3540 via an API.
The series' Gateway Module allows users to interconnect IP-based H.323 networks
of LAN-attached endpoints with H.320 video networks based on ISDN technology,
Cisco IP/VC 3540 starts in price at $45,900 for 30 users, advancing to $100,900
for 100 users. The MCU module and Application Server/Data Conference Server
will be available for shipment in March. The Gateway modules will ship a few
months later, Bradley said.