What is predictive analytics?

bellen

And what's its biggest benefit?

Answer this Question

Answers

2 total
Christopher Nerney
Vote Up (23)

Predictive analytics is the application of algorithms and statistical modeling to massive amounts of data in order to make forecasts about future events.

http://en.wikipedia.org/wiki/Predictive_analytics#Technology_and_Big_Dat...

Here's a link to a webcast on predictive analytics run by a Forrester analyst:

http://www.itworld.com/big-data/334255/big-data-predictive-analytics-fut...

jimlynch
Vote Up (20)

You may find this page interesting.

What is predictive analytics?
http://www.predictiveanalyticsworld.com/predictive_analytics.php

"Predictive analytics is business intelligence technology that produces a predictive score for each customer or other organizational element. Assigning these predictive scores is the job of a predictive model which has, in turn, been trained over your data, learning from the experience of your organization.

Predictive analytics optimizes marketing campaigns and website behavior to increase customer responses, conversions and clicks, and to decrease churn. Each customer's predictive score informs actions to be taken with that customer — business intelligence just doesn't get more actionable than that.

What's the best way to learn about predictive analytics? There's no better way to learn than from concrete case studies such as those presented by Fortune 500 analytics competitors and other top practitioners at the next Predictive Analytics World. In the meanwhile, start by taking a look through the resources listed below on this page."

Ask a question

Join Now or Sign In to ask a question.
Just weeks after Tibco said it was looking at its long-term business options, the business intelligence software and middleware vendor disclosed Monday that it will be acquired by private equity firm Vista Equity Partners.
While administrators scramble to fix the newly discovered Shellshock vulnerability, Harvard University researchers are putting the finishing touches on a scripting language built to mitigate the damage caused by such holes.
Red Hat wants a piece of the enterprise mobile app market, so it has acquired Irish company FeedHenry for approximately €63.5 million (US$82 million).
VMware has upgraded desktop management tool Mirage with bandwidth control features and also published APIs to allow sharing of the data it collects.
Red Hat Satellite, the software for managing fleets of servers running Red Hat Enterprise Linux, can now also manage copies of RHEL that run in the cloud as well.
Chef, a popular open source software program for managing the configuration settings of servers, software and other IT components, now can reach deeper into the data center with the help of some intertwined services from Microsoft, VMware and Amazon Web Services (AWS).
Tibco's board of directors has begun a review of "strategic and financial alternatives," which presumably include a sale, the middleware vendor has confirmed following a news report of its plans.
Use your coding powers to raise money for a worthy cause, no ice water involved
Splunk's new App for Stream will give IT departments more insight into their infrastructures by collecting network traffic on response times, network performance and database queries.
It seems like there’s an app for everything these days, except when there isn’t

White Papers & Webcasts

See more White Papers | Webcasts