Will iCloud work? Will Apple allow it to languish if it fails?
Apple’s iCloud service is coming soon, based on their announcement at this week’s WWDC. The promise from Apple is to provide a data storage area for their customers similar to their iDisk service but with deeper integration into the basic functionality of iPhones, iPads, iPod Touches, and Macintosh computers. Apple has missed the mark for 10 years when it comes to providing cloud services that work well with their products. Also Apple faces competition from DropBox, GoogleDocs, Microsoft Windows SkyDrive and from other companies who provide cloud-based storage. After three failed attempts to provide cloud computing services, will iCloud fare any better than iTools, .Mac, and MobileMe?
Answers
All of Apple’s previous cloud services failed under the leadership of Steve Jobs. He’s brilliant when it comes to marketing gadgets, but perhaps is too old school / old fashioned to “get” the web. Perhaps if he steps back from managing market, younger leaders in the company like Apple’s president Tim Cook can make a stronger commitment to making cloud services work for Apple users. It’s imperative that they improve their track record, because the Android operating system appears to be a worthy competitor, willing to step in and take Apple’s customers if they fail.
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Hi Romanz,
I think iCloud is definitely better than MobileMe ever was. Even the name is a lot better. But it's still early and we should probably wait and see what Apple does with it. So far it seems to work fairly well for what it is but there's certainly more they could do with the service.
Mashable has a review up that you might find helpful:
http://mashable.com/2011/10/13/icloud-review/