Normally, when a video channel starts creating videos asking for users to subscribe or watch more videos in order to hit a specific number, it feels like pandering.
But in the case of Sesame Street, I'll cut them a break. Mainly because they're using Telly Monster, one of my favorite muppets, to help promote the video. Basically, if you subscribe to the Sesame Street YouTube channel, or watch enough of their videos so that they can pass the 1B views mark (they're at about 978 million at the moment I'm writing this), then they'll publish their top secret video to subscribers. Telly can explain more:
I'm really surprised that "Kitties on the Potty" didn't help them break the 1-billion barrier just on its own.
Keith Shaw rounds up the best in geek video in his ITworld.tv blog. Follow Keith on Twitter at @shawkeith. For the latest IT news, analysis and how-tos, follow ITworld on Twitter, Facebook, and Google+.