Windows 8 ad shows all the things I won't be doing on my computer

Microsoft unveils Windows 8 media campaign with a lot of touching going on

Over the weekend, while I was watching the Seattle Seahawks defeat the New England Patriots in football, I caught the first TV ad for Windows 8.


Here's the ad, which is now on YouTube for other people to comment/troll and criticize.

On the first viewing, I thought they didn't really show much of the devices, but if you re-watch it or slow it down, you begin to notice the variety of devices that Windows 8 will be on. There are notebooks (detachable, too!), tablets and giant desktops that will have Windows 8 on them. Woooo!.

However, there's also a lot of things that I won't likely be doing with Windows 8, and that's the touch/swipe feature. As seen in the commercial, on the giant desktop monitor (I'm assuming that's an all-in-one, but it could just be a touch-enabled monitor), the girl in the image is very, very, very close to the display, because if you're going to use the touch/swipe feature, you can't be sitting back in your chair (unless you suddenly gained Plastic-man's stretchy arm powers). For most of the touch/swipe features to work on Windows 8, users are going to have to be within arm's length of the display, and the last time I checked, I like to sit back when computing.

But who knows? Maybe I'm just the grumpy old man here - or maybe optometrists will really like Windows 8 because they think they'll get more business when people come in needing glasses because they sat too close to the screen. Is that a thing? Or is it just something that we tell our kids when they're too close to the TV?

Keith Shaw rounds up the best in geek video in his blog. Follow Keith on Twitter at @shawkeith. For the latest IT news, analysis and how-tos, follow ITworld on Twitter, Facebook, and Google+.

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