How Intuit liberated IT to embrace mobile, social and the cloud

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Intuit CEO Brad Smith has deftly steered what was once only a shrink-wrap software company into the cloud and mobile worlds and has led a re-engineering of Intuit's IT organization into a customer-focused, driver of innovation and value.

Intuit, known for personal financial products like TurboTax and Quickbooks, isn't considered a corporate IT company nor does it have any grand designs to expand beyond its consumer and small business roots into the enterprise. That would seem to make Intuit CEO Brad Smith an odd candidate for the IDG Enterprise CEO Interview Series. But Smith has deftly steered what was once only a shrink-wrap software company into the cloud and mobile worlds and has led a re-engineering of Intuit's IT organization into a customer-focused (actually, 'customer back' focused), driver of innovation and value.

In this conversation with IDGE Chief Content Officer John Gallant, Smith talks about that IT journey -- which included five CIO changes in half a dozen years -- and what it means to really be a 'connected services' company in this new age of consumer IT. This discussion is invaluable for any business or IT leader struggling to embrace mobility, social media and the cloud. You'll find it reassuring to learn -- according to Smith -- that you already have the transformational IT employees you need. You just have to liberate them.

Tech Titans Talk: The IDG Enterprise CEO Interviews

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