New job for IT: Video content manager

IT departments have a new role: video content manager.

When IT managers think of content management, they tend to think of documents, websites, intranets and SharePoint . But now -- thanks to the popularity of YouTube -- video is emerging as yet another form of enterprise content to be managed.

"Video is not a fringe format anymore. Increasingly, information workers consume video in the workplace for training purposes, technical help, and real-time communication with colleagues and customers," according to a recent Forrester Research report.

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