Don't worry, there's a happy ending to this story. A U.K. mom blew off a representative from Apple who called to inform her that she had downloaded the App Store's 10 billionth app early Saturday morning, thus earning her a $10,000 iTunes gift card. (Also see: Investor couple makes killing on Apple, without owning shares) Her response? "Thank you very much, I’m not interested." And then, a hang-up! (Before continuing with the narrative, we probably should let this fact sink in: 10 billion apps have been downloaded from Apple's App Store. Simply incredible.) Back to our tale. According to the popular Apple blog Cult of Mac: Luckily for [Gail Davis], her two teenage daughters came scrambling downstairs to tell her that this was no prank and that she better call back! To be fair to mom, she's not an apps downloader, so the call from Apple undoubtedly sounded (British slang coming up) "dodgy." However, her daughters are Apple apps fiends and had downloaded several that Saturday morning for their iPod Touches -- including the magic 10 billionth app, a free one called Paper Glider. Davis said after being filled in by her girls, she had a "moment of panic" and placed a return call to Apple, only to hit a bureaucratic wall. "The girls were getting quite tense," Davis told Cult of Mac. "They never would have forgiven me. They would have held it against me for all eternity." (As a parent of teen-age daughters, I would have to call that the understatement of the year.) Fortunately for the permanent family dynamic, an Apple executive called back Davis, sorted out the mess and assured her that the $10,000 iTunes gift card was still hers.
Chris Nerney writes about the business side of technology market strategies and trends, legal issues, leadership changes, mergers, venture capital, IPOs and technology stocks. Follow him on Twitter @ChrisNerney.