Despite Microsoft claim, Pandora's planning no WP7 app

Did Redmond jump the gun with announcement, or is Pandora getting cold feet?

Everyone likes to be associated with a winner. Conversely...well, you know how the rest of it goes.

Which could be the reason why we won't be seeing a Pandora Radio application on any Windows Phone 7 smartphones in the near future, or perhaps ever.

From the Boy Genius Report's Zach Epstein:

Back in March of this year, Microsoft proudly announced that Pandora would be one of its big-name Windows Phone 7 launch partners. In an interesting turn of events last week, however, the popular Internet radio provider said on its Twitter account that it has no plans to develop an app for Microsoft’s new platform.

Following a report Monday about the decision on wpcentral, Pandora issued a tweet to make things, um, clearer:

He's really a really a nice guy, but I just want to be friends. Wpcentral tries to put a game spin on the rejection -- "it looks like Pandora is going to sit on the sidelines for Windows Phone 7--that is until demand makes it hard to ignore" -- but that's like saying, "You just wait until he's rich and famous -- then you'll come crawling back!"

Perhaps. For now, though, it's clear that Pandora just isn't that into WP7. We can speculate as to why, but it's not unreasonable to conclude that Pandora, like others, doesn't exactly sense WP7 taking the smartphone market by storm. Network World's Jon Brodkin has a good column about this in which he makes an undeniable point -- if WP7 sales were going through the roof, Microsoft would be telling the world. But it's not, and neither are the carriers selling the phone. This may be a case where silence speaks volumes.

Finally, there's Pandora's statement to BGR regarding WP7:

While we’re excited to see companies innovating and while we’re not ready to make an announcement specifically related to the Win 7 phone, we generally want to be everywhere our listeners want us to be.


Chris Nerney writes about the business side of technology market strategies and trends, legal issues, leadership changes, mergers, venture capital, IPOs and technology stocks. Follow him on Twitter @ChrisNerney.

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