Microsoft's greatest successes and biggest failures

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Still, a company that hauls in nearly $70 billion in revenue each year must be doing something right. Here are five areas where Microsoft shined.

1. Gonna Party Like it's Windows 95

win-95.jpgflickr/Marcin Wichary

Remember when Microsoft owned the world? For a few brief shining moments in the middle of the Clinton era, it sure felt that way. With the help of a $300 million marketing campaign -- as well as Jay Leno and the Rolling Stones -- Microsoft turned the launch of a new computer operating system into a cultural event, years before the late Steve Jobs turned geekiness into an art form. The Windows 95 debut was not only Microsoft's greatest moment, it was also the first time a tech-oriented story dominated mainstream news. It wouldn't be the last.

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