Amazon and Android game development
Venture Beat is reporting that Amazon is putting a lot of resources into Android game development.
Amazon won’t say if it will be making an Android-based gaming device beyond its Kindle tablets. But it is certainly pushing hard to create tools for game developers so that they can be successful on the company’s various app platforms.
At the recent 2014 International CES, the company rolled out a redesigned portal for app and game developers. Aaron Rubenson, director of the Amazon Appstore for Android and Kindle Fire, told GamesBeat in an interview that the company continues to invest heavily in tools that developers can use to publish their Android games and promote them on its platform.More at Venture Beat
Android game developers are no doubt very happy about Amazon promoting game development on its tablets. One of the big knocks about Android is that some people think Android users are less likely to purchase games and other apps than their iOS counterparts.
But Amazon's customers are used to paying for content and already have accounts established with the company. So they are arguably much more likely to pay for an Android game than other users that are outside the Amazon ecosystem.
This is a very good thing for Android game developers, and it might help encourage more developers to produce high quality games (and other apps) for the Android platform. Amazon is certainly acting in its own interest, but in doing so it is also helping to shore up and promote the Android platform as a whole
Is Amazon working on an Android game console?
The article above also had a link to another article from back in August that contained rumors of an Android-based gaming console from Amazon.
GamesBeat has also independently heard rumblings of an Amazon game console. One developer told us that Amazon showed off a version of the system recently and that Amazon is seeking content, particularly casual games, to run on the device.
Amazon is known to have a number of top-secret projects under way. Another one that has been long rumored is an Android-based smartphone. But the company hasn’t announced such a device yet. We really don’t know if Amazon is going to pull the trigger and release either a phone or a gaming console.More at Venture Beat
We're past the holidays so clearly the article above was early in speculating that an Android-based Amazon console would be released by then. But this doesn't mean that Amazon isn't cooking up something in the background.
If they do one I suspect that their model will be the Apple TV. Amazon had no problems following in Apple's footsteps by releasing the Kindle Fire tablets, which certainly owe a lot to Apple's iPad. So it makes sense for Amazon to emulate the Apple TV, but with an emphasis on gaming (an area that Apple has lagged far behind in on the TV).