How today's enterprises use big data

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The hype around big data is feverish, and it's driving enormous spending growth.

Research firm IDC expects the big data technology and services market to grow at a rate of 27% year-over-year, reaching $32.4 billion in 2017. To put that in perspective, the big data market is growing at a rate that's six times stronger than the overall information and communication technology market, IDC says.

Though the money is flowing, it's not always clear whether enterprises are finding success as they move past early adoption stages. To find out, researchers polled IT executives and managers, who shared details about their organizations' big data initiatives, investments, and priorities.

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