Big data offers huge potential for smaller companies, Intuit says

By Thor Olavsrud, CIO |  Big Data, intuit

  • QuickBooks Online's Trends feature. This feature anonymously aggregates customer data, allowing small businesses to see how their income and expenses stack up against similar businesses.
  • Intuit Loan Finder. This service is a loan matchmaking service that analyzes a small business's data through QuickBooks, helping to "derisk" a loan decision for banks.
  • Mint. Mint helps customers manage their financial data. It's Ways to Save engine analyzes that data and other data at Intuit's disposal to find ways to help customers save money on everything from lower credit card fees to better mortgage rates.

Thor Olavsrud covers IT Security, Big Data, Open Source, Microsoft Tools and Servers for CIO.com. Follow Thor on Twitter @ThorOlavsrud. Follow everything from CIO.com on Twitter @CIOonline and on Facebook. Email Thor at tolavsrud@cio.com


Originally published on CIO |  Click here to read the original story.
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