Developers hail Mac App Store successes

Three weeks in, many software developers have reaped the rewards of Apple's new one-stop shop

By Ben Camm-Jones, Macworld U.K. |  Business, App Store, Apple

The launch of the Mac App Store has completely changed the outlook for software developers, offering them the chance to put their products in a one-stop shop for Mac software and greatly increase their exposure.

Initially the response among developers to the Mac App Store was largely positive though some did have reservations. Would the Mac App Store limit consumer choice, or alienate those developers that choose to continue selling software direct to the customer? One developer, equinux, was particularly concerned about the approval process in the Mac App Store.

"We hope that Apple doesn't repeat the mistakes they made with the launch of the App Store for the iPhone. They were trying times when you had to wait three months for an approval and no one at Apple could give any information on what the status was," Till Schadde, CEO of equinux said at the time.

But one group that was soon won over to the appeal of the Mac App Store, though, was the ordinary punter. One million downloads were made through the store in its first 24 hours, making it clear that software developers were going to have to learn to live with it, whether they liked it or not.

Three weeks after the Mac App Store opened its virtual doors, there are plenty of success stories to be found in the developer community. Pixelmator, maker of the eponymous image-editing software, has grossed $1m (around £630,000) through the Mac App Store in just 20 days.

"The app is getting rave reviews on the Mac App Store - 4.5 stars with over 275 ratings on the US store, 5 stars with over 128 ratings in the UK, and 4.5 stars with over 129 ratings in Germany," the company wrote on its blog.

Other success stories poured out of the Mac App Store in the few days after it launched. Evernote hailed not only the number of downloads it achieved through the Mac App Store in the first day - around 90,000 - but the number of new Evernote users that it had gained through the Mac App Store.

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