The Millennials, also known as GenY, are defined as those born between 1980 and 2000. According to a 2007 BSG Alliance Concourse Institute research study there are approximately 70 million Millennials in the U.S. today. For comparison, the boomer generation, those born between 1946 and 1964, measures in at 79.6 million according to the 2000 U.S. Census. There is an odd fascination with this generation, its rapid adoption of technology and how they fit into the business world.
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At the web site Employee Evolution, http://employeeevolution.com/ a site specific to Millennial career concerns, the general themes are around career mapping, the value of mentorship and staying employable. Couple the information found there, with information highlighted by Geoff Gloeckler in his BusinessWeek article, The Millennials Invade the B-Schools http://www.businessweek.com/magazine/content/08_47/b4109046025427.htm, the Small Business Administration’s report on where job creation is occurring http://www.sba.gov/advo/research/sb_econ2007.pdf, and FiveThirtyEight's http://www.fivethirtyeight.com/ analysis of the youth vote, and we get a clear picture of the impact the Millennials are making in the world.
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As noted at several of the sites identified above, Gen-Y is focused on obtaining the information they need, on any one of a number of intelligent devices, immediately. This generation is frequently credited with driving the social networking uptake, but we have to ask ourselves if this is an accurate citation. Afterall, technology and technology-based collaboration has been driven by the boomer generation and even GenX.ÂÂ
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