Analytics

Analytics coverage at ITworld

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Facebook will let companies map online browsing to real-world sales

Retailers who want to know what brought people to shop in their physical retail stores have a new tool to try. Facebook has revised its analytics tools for businesses to show how user behavior online translates into brick-and-mortar...

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Drone software gives offline farmers real-time images

Software vendor DroneDeploy's latest feature, Fieldscanner, lets farmers view aerial pictures while the drone is still flying, without an internet connection.

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12 digital marketing and customer experience tips for success

Creating great customer experiences separates market leaders from the rest of the pack. Here are 12 ideas, best practices, strategies and words of advice for advancing your digital marketing efforts in the year ahead.

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Databricks lays production data pipelines

The new Databricks for Data Engineering edition of the Apache Spark-based cloud platform is optimized for combining SQL, structured streaming, ETL and machine learning workloads running on Spark.

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How IoT helps insurers mitigate the risks of climate change

The internet of things offers insurers a chance to collect better data and create new business models to engage consumers -- and reduce risks.

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Predictive analytics can stop ransomware dead in its tracks

Predictive analytics is a necessity because the malware of tomorrow is unknown and will surely evolve to our detriment. Find out how it finds traces of ransomware before the network goes down.

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AI player AlphaGo to play Chinese Go champion

DeepMind’s AlphaGo program will test its artificial intelligence capabilities in May against top Go player Ke Jie.

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Why Google BigQuery excels at BI on big data concurrency

Should you use Hadoop for your big data business intelligence needs? BigQuery? What's the difference between on-premises Hadoop, in-cloud Hadoop and a serverless model like Google BigQuery's? A new benchmark from AtScale seeks to help...

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10 steps for creating a single view of your business

Many data-driven enterprises are seeking a single view of their customer data, which is often siloed and fragmented. MongoDB has developed a 10-step methodology to help you cut through the data management complexity to create that...

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3 paths to analytics leadership roles

Companies are on the hunt for analytics executives, but where can they find talent in such a new field?

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Feds to battle cybersecurity with analytics

With more real-time information sharing, officials envision cyber defenses moving from 'vaccine' to 'immune system,' a big analytics project that could achieve something like automatic security.

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Why SMBs need to get project management right from the start

Project management products aren't just for big business. With increasing competition and the always-changing digital landscape, it's important for small businesses to take the grunt work out of critical business processes.

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Look before you leap: 4 hard truths about IoT

The internet of things still looks promising, with forecasts for billions of devices to solve all sorts of problems. But as promising as the technology is, it has some shortcomings.

andrew wheeler The Machine

The goal of a new machine

Hewlett Packard Enterprise is exhibiting a key element of The Machine, its testbed for making computing memory-centric, at the Cebit trade show.

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Cisco closes AppDynamics deal, increases software weight

Cisco today closed its approximately $3.7 billion deal for application analytics specialist AppDynamics giving the networking giant a nice revenue stream and bolstering its software strategy.

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DataStax sets sights on customer experience

With companies increasingly making customer experience projects top priorities, DataStax is marshaling its resources in a move to help its customers build the data infrastructures to support them.

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How to use data analytics to improve project outcomes

Worldwide revenues for big data and business analytics is expected to grow to more than $187 billion by 2019 and the project management industry is projected to hit $5.81 trillion by 2020. Here is how some organizations are leveraging...

Chief Data Officer [CDO]

Why great chief data officers are hard to find

CEOs and boards are seeking chief data officers who are capable of using data analytics to transform their businesses, says Heidrick & Struggles, which has identified eight CDO archetypes to help companies find these purple squirrels....

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