Business Analytics

Business analytics news, solutions, and analysis for IT professionals

Google takes on real-time big data analysis with new cloud services

Google has unveiled a real-time data processing service and updated its BigQuery analysis tool

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4 data wrangling tasks in R for advanced beginners

R is mighty, but it can be complex for data tasks. Learn how to get summaries, sort and do other tasks with relative ease. (Now updated with dplyr examples.)

Apple's ResearchKit is here, now open your iPhone and say 'ah'

The framework lets researchers gather health related data and lets developers build health related apps

Pivotal sets the stage for open-source in-memory computing

Pivotal has released the source code for much of its GemFire distributed in-memory database.

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AWS offers machine-learning service to make sense of big data

Enterprises will soon be able to do the kind of big data analysis that allows Amazon to recommend books, video games and toasters to its customers.

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Data analytics firm Mixpanel tracks 45 billion user actions every month

If you want to grow your business, you must measure the right things. That's the Mixpanel model. As it turns out, measuring how customers behave is a very big business.

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Microsoft closes acquisition of R software and services provider

Microsoft acquires Revolution Analytics, a commercial provider of services for the open source R programming language for statistical computing and predictive analytics.

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New Office tool brings analytics for everyone

Analytics tools are useful, if you’re a data scientist. If you’re not, then all you have is lots of useless data. BeyondCore Apps for Office is a potential game-changer because it puts an easy to use, affordable, analytics tool into...

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Why a data-driven transformation requires a cultural shift

Metrics and analytics power nearly everything IT does at online marketplace Etsy. Its CTO attributes its success at becoming data-driven to the creation of a culture of learning and discovery.

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Statistics Done Wrong: The Woefully Complete Guide by Alex Reinhart

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Oracle bolsters Marketing Cloud to show CMOs the big picture

New features aim to offer a more holistic view of customers, even as they switch devices and channels

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What is data-driven marketing?

Once considered a mysterious black art, marketing is now a quantifiable, data-based function. But how do businesses use data analytics to drive marketing decisions?

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7 principles of data-driven transformation

Becoming a data-driven enterprise requires a plan and the right people, technology and culture. These seven principles of data-driven transformation will help you successfully make the journey.

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8 ways analytics are changing pro sports

Sports statistics were once viewed as something only computer geeks were interested in. Those days are long gone.

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NHL seeks to grab fans with data analytics

The NHL wants to bring in hardcore fans and casual fans alike with a multi-phase plan to offer 'enhanced statistics' along with advanced visualizations on 100 years of historical data and its real-time scoring data.

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Mix data sets with analytics tools for business results

Marketing firm Crossmark uncovers valuable consumer insights for its customers with high-powered analytics.

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Web design trend predictions for 2016 - 2017

Predicting design trends for 2015 is so 2013. Here's where I see the web going when looking out a couple of years.

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Why businesses should focus on wide data, not big data

Data doesn't have to be big to provide your organization with important insights.

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American Cancer Society embraces big data

Teradata data warehouse delivers impressive performance gains, opens doors to additional data-driven improvements.

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