Mid-sized companies call cloud overrated; more than half have no cloud plans at all

Focused on a specific company profile, survey highlights surprising variance in cloud micro-markets


It also helps highlight the fractured nature of a "cloud market" that isn't a highly segmented but still cohesive economic unit, as most vendors and analysts insist on treating it.

It's a whole series of different markets differentiated by the size, industry, requirements and biases of the customers within it.

Summarizing the "cloud market" in those terms is bad enough, but the complexity is multiplied by the range, variety, cost, labor intensity, infrastructure requirement and availability of the applications and services all defined as "cloud" because they're not installed in the customer's office and are savvy enough in their marketing to attribute both their strengths and weaknesses to "the cloud" because everyone wants it but few know when they're looking at the real thing and when they're just being fogged.

Read more of Kevin Fogarty's CoreIT blog and follow the latest IT news at ITworld. Follow Kevin on Twitter at @KevinFogarty. For the latest IT news, analysis and how-tos, follow ITworld on Twitter and Facebook.

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