"It's really that efficiency. To me it comes down to two things: The amount of time we don't spend in operations has allowed us to take that human power, the brain power, and focus it at the business to do more.
"The second thing we find interesting is the rate of change. Every week at Revlon there is between 17 and 30 terabytes of change on our Cloud. Those two geometries really work together to create a whole new ecosystem."
Giambruno's greatest lesson from the journey: It is not how much money you spend; it's how you spend it.
Georgina Swan attended VMworld in Las Vegas as a guest of VMware.