Sudhir Verma, chief services officer at solutions provider Force 3, says his company monitors SDN developments with the goal of helping customers make informed decisions. "We have to look at all such technologies where there is a possibility of innovating the way IT is run today," he says. "We are definitely interested in looking at SDN' seeing where the market takes us and where the trend is going."
Who Needs Software Defined Networking Help?
Channel players pursuing SDN as a niche may encounter a high level of self-sufficiency among early adopters. Cloud services providers, hosting firms and colocation companies stand at the vanguard of SDN deployment. Those companies, for which the network is the core business as opposed to a support function, generally maintain considerable technical resources.
DreamHost, a Web hosting and cloud services company in Brea, Calif., is deploying the Nicira network virtualization platform for its public cloud, which competes with Amazon. ( VMware acquired Nicira in July.) The SDN-enabled cloud, where Nicira plugs into OpenStack Quantum Networking-as-a-Service technology, was in a private beta testing phase at press time.
When it comes to SDN, DreamHost relies on its own skills and Nicira's capabilities as an implementation partner. "We like to have as much of that expertise on our team as possible," says Jonathan LaCour, vice president of software development at DreamHost. "We have quite a bit of on-staff expertise and knowledge and we want to&grow that. I'm not sure a company like us, who wants to be a technology leader, is going to be out shopping for third-party services in this area."
The story is similar at Colocation America. Albert Ahdoot, business development director, says the company plans to deploy SDN next year, noting that SDN is expected to provide better network traffic flow. If the project goes forward, Colocation America will use its own personnel rather than outside consultants, Ahdoot adds.