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Salesforce.com's Social Media Smarts Could Help You

At a time when many companies still struggle to manage the rise of social networks and understand what the trend means to their organizations, Salesforce.com has begun tailoring its business software to help people harness the power of social media. During the past year, the company has taken several steps to make its core products work alongside popular consumer applications like Facebook, Google and Twitter.

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Other CRM's are on board, too

Salesforce isn't the only CRM getting on board with Social Networking integration. There is a Social Networking plugin for AddressTwo as well.
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SalesForce and Social Media - Hmmm

This is a very well done post. as for Salesforce and other "cloud" services, well - their fate remains cloudy for many. With the death of Coghead and no viable redundancy for many of these SaaS startups, though some have many users, I just don't see the point.

I tested most of these startups out of the gate for the various tech blogs, and while they have been interesting, I just do not see viable companies flocking to give their proprietary data to them (tho some have).

I just wrote a post about the fate of some of the social networks, and given that most of them are not solvent either, what difference will it make if Salesforce and 100 others are integrated into something that dies? You might take a look at this when you get a minute or ten.

http://www.pamil-visions.net/social-network-er/

I do not mean to sound too negative, but sometimes we put the cart before the horse. 300 million zeros is still zero, and I think the numbers (of users) game is about up.

Thanks so much,

Phil Butler
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Natural progression

Years ago when SFDC introduced its integration with Google Adwords, many businesses were unsure about the viability of harnessing keyword targeted ads to capture qualified leads. Now,it's become a staple of the marketing mix.

I see this as a natural progression for SFDC and also a valuable tool for CRM customers. With so many folks scratching their heads at how to attain and measure metrics around social media , this integration could help bridge the gap.
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Evolving Ecosystem

The similarity between Salesforce, NetSuite and social media goes even further: the truth is they really are "platforms as a service," an arena for competing plugins and bolt-on apps to be developed. Developers who are quick to the table like Postcode Anywhere with their international addressing Salesforce app are proof that if people want it, it will be built. As momentum builds, people will be falling over themselves to code up solutions in the same way that everybody wanted their app to go viral on Facebook.
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Either way you look at it Microsoft Data Center management did not follow standards or best practices in this failure. In which case it makes me wonder more about the outsourcing of corporate data much less personal data.
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