The man who coined 'Enterprise 2.0' on What's Next
As people learned it was more efficient, for example, to put shared information into a wiki rather than e-mailing a Word document around to 50 people, the term Enterprise 2.0 was born. Coined by Andrew McAfee, an associate professor of technology and operations management at Harvard Business School, Enterprise 2.0 has yielded a whole industry of start-up and incumbent vendors that sell social software.
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Either way you look at it Microsoft Data Center management did not follow standards or best practices in this failure. In which case it makes me wonder more about the outsourcing of corporate data much less personal data.
- mburton325
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What's in a coined name?
Big deal. All the bluster about Enterprise or Web 2.0 is just today's rally theme for technology geeks, VCs and analysts. Corporate America may have put some of these elements to good use "internally" but taking advantage of these to increase sales....I'm highly dubious.Dell allegedly indicated they garnered 2M in sales via Twitter. Oooooh. It's going to take a whole lot of tweets to make this Web 2.0 boondoggle pay off. I'll wager they have twice to three times that amount in overhead just overseeing their socialmedia presence.