September 02, 2011, 11:46 AM — It seems the only way to beat Apple in the tablet market these days is to knock down your prices to the point of unprofitability.
Best Buy this weekend is hoping to replicate the recent sales magic generated from selling $100 HP TouchPads by slashing the price of Research in Motion's BlackBerry PlayBook by $50 for the 16GB and 32GB models and by $150 for the 64GB model. In other words, you can now buy a 64GB PlayBook for $549, or just $100 more than the $449 of the 16GB model.
And, as they say in the sales business, that's not all! Rumor has it that Staples is planning an even deeper discount for the PlayBook later this month by knocking a whole 50% off the original price for all models. This means you'll be able to buy the 16GB and 32GB models for $299 while paying a mere $349 for the 64GB model.
RIM released the PlayBook this past spring and the tablet has become yet another entrant in the long line of failed iPad "killers." While the tablet had strong hardware, it was plagued by key flaws such as the lack of stand-alone email, contact or calendar capabilities, as the only way users could get such capabilities was by syncing it with their own BlackBerry device through a Bluetooth connection.
PLAYBOOK APPS: 5 worthy downloads for the RIM tablet