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MaskMe: The next best thing to total Web anonymity

Posted July 25, 2013 - 4:19 pm

Abine's MaskMe browser app lets you keep spammers, scammers, and telemarketers at bay -- and even shop anonymously on line.
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Enliken wants your shopping data -- and is willing to pay you for it

Posted June 4, 2013 - 4:16 pm

Enliken's Web loyalty program could make it worth your while to hand your personal information to retailers.
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Is Do Not Track dead on arrival?

Posted May 14, 2013 - 2:05 pm

Privacy wonks and advertisers are struggling to come up with a way for consumers to say 'Don't track me, bro'. Here's what DNT may look like when the dust finally settles.
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Four reasons why you should worry about online tracking (and advertising isn't one of them)

Posted May 7, 2013 - 3:57 pm

Pay no attention to the advertisers behind the curtain. The real battle over Do Not Track is bigger and scarier than which ads you're shown online.
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Who is tracking you across the Web? Even the ad industry doesn’t know

Posted May 1, 2013 - 4:02 pm

Web tracking has become so widespread that nobody knows who all these companies are or what data they're collecting.
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Help, I'm being stalked by the BBC (and also online advertisers)

Posted April 24, 2013 - 7:00 am

Web trackers are indeed following you -- though probably not as closely as one BBC reporter just did to me.
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Why opt out is such a cop out

Posted April 18, 2013 - 5:34 pm

Don't like being tracked? Just opt out, says the ad industry -- and then makes that process as onerous as humanly possible.
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Having the ‘Right to Know’ doesn’t mean you actually will know

Posted April 3, 2013 - 6:49 pm

A new California law gives consumers unprecedented access to the information companies collect about them. Too bad it won't work.
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When it comes to privacy, we’re all just a little bit nuts

Posted April 1, 2013 - 5:07 pm

Is your personal information worth more than the price of a cup of coffee? Yes and no.
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Four reasons why Do Not Track turned into Do Not Trust

Posted March 26, 2013 - 4:43 pm

It's hard to agree on a privacy standard when neither side can agree about the definition of four common English words.
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Web trackers are totally out of control

Posted March 21, 2013 - 1:16 pm

More than 1,300 tracking companies are now following us across the Web. But who they are and what they know is a mystery to most.
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Dear Microsoft: Enough with the ‘Scroogling’ already

Posted March 5, 2013 - 5:08 pm

Microsoft has been using its lame marketing campaign to attack Google over privacy while doing many of the same things. Time to move on.
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A dating site for people you don't want to sleep with (except for those you do)

Posted February 7, 2013 - 6:48 pm

A new service from OkCupid called Tallygram uses dating site techniques to help you find new friends -- with or without benefits.
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If you shop til you drop, will they track when you come back?

Posted January 21, 2013 - 2:15 pm

Just because retailers can track your smartphones doesn't mean they're violating your privacy, says Euclid Analytics. Part II of my series on retail tracking.
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When 'anonymous' data isn't anonymous

Posted December 10, 2012 - 2:58 pm

What do Web trackers do when the 'anonymous' data they gather reveals your identity? They redefine the word "anonymous."
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Q&A: Privacy pioneer Ray Everett

Posted November 23, 2012 - 2:43 pm

The world's first chief privacy officer has been fighting for consumer rights since most people thought spam was just for lunch. Now he's doing battle over Do Not Track.
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Politics vs privacy: Heads they win, tails you lose

Posted November 1, 2012 - 12:51 pm

If this political season has proven one thing, it's that neither the Obama nor the Romney campaigns give a damn about your personal privacy.
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Is Do Not Track dead?

Posted October 11, 2012 - 11:55 am

A year after the FTC urged the creation of the DNT standard, it my soon be dead in the water. Who's to blame? Take a wild guess.
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You are what you Google

Posted October 10, 2012 - 11:48 am

Lord help you once the Internet thinks it knows what you want
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Help, Internet ads are stalking me!

Posted August 13, 2012 - 4:38 pm

The same Web ads are following me from site to site, but they're neither interesting nor effective. Is this really the future of Internet advertising?
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FTC spanks Google for tracking users without their consent

Posted August 10, 2012 - 10:12 am

The $22.5 million fine is the largest in FTC history, but its symbolic value is worth far more.
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Survey: Americans willing to share data, if they can control who sees it

Posted July 19, 2012 - 9:00 pm

A new PwC study shows that US Netizens value their personal data and don't want to give it away for free. They also want a Consumer Privacy Bill of Rights.
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Online tracking is growing faster than most people realize

Posted June 22, 2012 - 3:16 pm

In one year the number of tracking firms have doubled and the amount of data they collect has grown more than 400 percent, according to a study by Krux Digital.
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Pay no attention to the Web trackers behind the curtain, says ad industry

Posted June 11, 2012 - 9:57 am

Evidon's first Global Tracking Report says the biggest Web trackers are Google and Facebook
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Don’t track me, bro: Ad industry whines while privacy wonks waffle

Posted June 7, 2012 - 1:22 pm

Microsoft's plan to make Do Not Track the default in IE10 has been killed dead by the ad industry. Anybody surprised?
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