Facebook's 'ID-gate' privacy breach: Why it matters

Facebook has suffered yet another privacy breach, accidentally sharing its members' identities with advertisers. Yes, again. Here's why you should care.

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We have experience addressing this sort of issue previously, although the technical challenges here are greater. We are talking with our key partners and the broader Web community about possible solutions. We will have more details over the course of the next few days.

In other words, you can trust Facebook to fix this problem, because they fixed one very much like it earlier this year. Let that one sink in for a moment.

Why didn’t they anticipate this problem and fix it before it became yet another headline? Because nobody at Facebook seems to be paying attention. User privacy isn’t a priority at Facebook, it’s an annoyance. Until that changes, this sort of thing is going to happen again and again and again.

ITworld TY4NS blogger Dan Tynan tries to avoid Facebook apps whenever possible, and thinks you should too. Visit his snarky humor site eSarcasm (Geek Humor Gone Wild) or follow him on Twitter:@tynan_on_tech.

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