Google unofficially declares war on content farms

Google changed its search algorithm to prevent junk search results from appearing prominently within its search results

By Daniel Ionescu, PC World |  Internet, Google, search engines

Demand Media, one of the suspected culprits of content farming, replied to Google's algorithm changes in a blog post after the changes took effect in the U.S. search rankings. Larry Fitzgibbon, Demand Media's EVP of Media and Operations, writes that results are mixed so far: "As might be expected, a content library as diverse as ours saw some content go up and some go down in Google search results."

"It's impossible to speculate how these or any changes made by Google impact any online business in the long term - but at this point in time, we haven't seen a material net impact on our Content & Media business," Fitzgibbon added.

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Originally published on PC World |  Click here to read the original story.
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