Weinberg recommends that a business do its due diligence and make sure the website is designed in such a way that it is very easy to build, change and optimize for search engines.
"You have to know what to ask for to get the right things," he says. "If you don't know, have a friend or business acquaintance look at you proposal so you know what you are buying."
Based in Nova Scotia, Canada, Vangie Beal has been covering small business, electronic commerce and Internet technology for more than a decade. You can tweet with her online @AuroraGG. Follow everything from CIO.com on Twitter @CIOonline, on Facebook, and on Google +.