eToys.com
Alexa Global Traffic Rank: 102,702
Launched in 1997, this toy e-tailer was one of those crazily hyped startups of the dot-com era: On the first day that eToys went public in 1999, shares shot up from $20 to $76. Like most dot-com startups, eToys went out of business but the domain lives on: It was bought by Toys “R” Us in 2009.


















