Popular free Web analytics service is opened to all

Start-up Nuconomy Tuesday launched a free hosted service that it hopes can expand Web analytics beyond the traditional page view model by automating the slicing and dicing of data and by measuring new types of user activity like blog comments and videos.

The Studio Web analytics tool has been tracking some 80 million unique users for customers selected to join the private beta program that began in February, noted Shahar Nechmand, CEO of the San Francisco-based firm.

Nuconomy released the Studio Web service at the same time Google Inc. and Yahoo Inc. have started targeting the Web analytics as a service market. For example, Google just last week rolled out a slew of new features for its Google analytics service, including custom report generation, advanced segmentation and integration with Google AdSense.

For its part, Yahoo earlier this month began rolling a beta version of a new Web analytics service, which the company said will provide up-to-date reports and graphs showing metrics like sales, page views and sources of traffic to Web site operators.

Sign up for ITworld's Daily newsletter
Follow ITworld on Twitter @IT_world

• Email
• Print
• Share
  • Slashdot
  • Digg
  • Stumble
  • Reddit
  • Newsvine