Steve Wozniak joins DeepDyve, new search startup

By Cyrus Farivar, Macworld.com |  Internet, DeepDyve, Steve Wozniak Add a new comment

So when Apple co-founder Steve Wozniak isn't dancing with the stars, or joining a storage startup, apparently he's pretty interested in the idea of the "deep Web."

It turns out that the Internet that you and I and Google live and work on is but a fraction of the Web that actually exists. The rest--by some estimates, the overwhelming majority (possibly even as high as 99.8 percent)--is unsearchable data that exists out there. This, as the name implies, is the so-called "deep Web."

As of Tuesday, Woz will be joining the advisory board of DeepDyve (formerly known as Infovell), a Sunnyvale-based startup trying to plumb the depths of this deepest of Webs.

In a statement, Wozniak said: "The deep Web holds an almost limitless wealth of data, yet most of that information is collecting dust because nobody's come up with a way to mine the data in a way that's useful to researchers and consumers. DeepDyve's search technology is a breakthrough compared to the traditional keyword search that we know today. The company has the potential to transform deep Web search, and I'm excited to help bring about that transformation."

So will this make Wozniak the Jacques Cousteau of the deep Web? If so, I hope he does lots and lots of public television specials.

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