Linden Lab CEO on Second Life's growth, future

October 16, 2009, 08:54 PM —  The Industry Standard — 

While the recession has been brutal on most technology companies, one venture that has done relatively well is Linden Lab, the parent company of Second Life. When we first interviewed CEO Mark Kingdon in January, he said the company was profitable and growing. Last month, Linden Lab released figures showing increased usage of the virtual world, and a near doubling of the size of the in-world economy. The Standard recently caught up with Kingdon via email to see how the company's enterprise push is faring. The text of the Q&A follows.

The Industry Standard: How is the partnership with Immersive Workspaces going?

Mark Kingdon: Our partnership with Rivers Run Red -- one of our 35 Gold Solution Providers -- first announced about a year ago, is going well. Their Immersive Workspaces product was the first of several comprehensive business solutions developed in Second Life (more here). With very minimal set-up, a company can be holding meetings or hosting virtual events in Second Life. Immersive Workspaces are available both in Second Life and in the standalone behind-the firewall version of Second Life (which is in private beta -- codenamed Nebraska). There are more than 250 Solution Providers globally who are creating customized work and learning experiences for enterprises, government agencies, educational institutions, and non-profits. (For more info on the Gold program, go here)

TIS: By official estimates, we're nearly two years into the recession. How has that impacted enterprise use of Second Life?

Sign up for ITworld's Daily newsletter
Follow ITworld on Twitter @IT_world

I like it!
Close

On Twitter now

The Industry Standard

Powered by Twitter
You are logged in | Sign out
Sign in and post to Twitter

What are you thinking?

Cancel Tweet sent
Post a comment
The content of this field is kept private and will not be shown publicly.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.
peer-to-peer

Esther Schindler
If the comments are ugly, the code is ugly

claird
SVG a graphics format for 21st century

pasmith
Take Chrome OS for a test spin

Sandra Henry-Stocker
Solaris Tip: Have Your Files Changed Since Installation?

sjvn
64-bits of protection?

jfruh
Android fragments vs. the iPhone monolith

mikelgan
What Gizmodo missed about the Pro WX Wireless USB disk drive

 

Sidekick: The Good News & the Bad News
Either way you look at it Microsoft Data Center management did not follow standards or best practices in this failure. In which case it makes me wonder more about the outsourcing of corporate data much less personal data.
- mburton325

Join the conversation here

The Daily Tip

The Daily TipQuick, practical advice for IT pros. Made fresh daily.

Hot tips:

Want to cash in on your IT savvy? Send your tip to tips@itworld.com. If we post it, we'll send you a $25 Amazon e-gift card.

Newsletters

Subscribe to ITWORLD TODAY and receive the latest IT news and analysis.

I would like to receive offers via email from ITworld partners.
By clicking submit you agree to the terms and conditions outlined in ITworld's privacy policy.
Featured Sponsor

AISO founders envisioned a Web hosting company that was environmentally friendly. While the company employed energy-efficient innovations like solar panels, its infrastructure produced unacceptable power and cooling requirements. Find out how AISO leveraged AMD technology to overcome their challenge in this case study white paper.

In this whitepaper, Scalar explores the opportunity to change the landscape with respect to mission critical databases built around Oracle. Leveraging technologies such as Linux, high-end commodity processing power and Oracle RAC technology to architect, design, build and maintain database infrastructure that delivers maximum availability, reliability and performance at a fraction of traditional cost.

On a typical day, weather.com, the Web site for The Weather Channel in Atlanta, serves up between 15 million and 20 million page views. But in September 2004, when back-to-back hurricanes ransacked Florida, the peak traffic on one day more than tripled: over 70 million page views by more than 7 million unique visitors. Read the full success story now.

Marketplace