Both Edelman and SAP use this technique; Edelman uses AirWatch to perform selective wiping of enterprise data, while SAP uses its own Afaria application, which can wipe just the corporate data and leave the personal information alone, according to Bussmann.
A sampling of MDM vendors
The list of vendors in the MDM marketplace is ever-changing as companies continue to roll out features and new products to help make mobile tech both easier to manage and more secure.
Here is a sampling of some of the major commercial vendors that are making noise in the emerging field of mobile device management, according to industry analysts interviewed for this story.
Apperian Mobile Application Management -- Mobile, secure application development
Boxtone Enterprise Mobility Management -- promises "centralized, automated control of all mobile devices and tablets"
Citrix Receiver -- Access to corporate data from "any computing device," Citrix says, along with an enterprise app store.
Good Technology -- A suite that includes access to email, calendar and intranet-based apps, as well as the means to build an internal applications store.
Kaseya Mobile Device Management -- Policy-based management tools for mobile devices (phones and tablets).
LANdesk Mobility Management -- Discovery, inventory and the ability to remotely wipe devices.
Mobile Iron -- Multiplatform device management with security that works even on employees' personal phones, the vendor claims.
Mocana Mobile App Protection (MAP) - Shuts down virus and malware attacks against smartphones, the vendor claims.
Novell ZENworks Endpoint Security Management -- Encryption, the ability to disable removable storage devices and firewall features in one console.
Nukona -- Now part of Symantec, this product promises to securely deploy and manage both Web-based apps as well as native smartphone software.
PartnerPedia Secure Mobile App Management -- Allows corporate IT to control the publishing, distribution and management of approved applications to end-user devices.
- Todd R. Weiss
One of the biggest support challenges for Edelman's IT team, Iatonna says, is when employees do get permission to use personal iPads or iPhones for their jobs. The difficulty then becomes educating users that their personal photos, emails and other data could be lost in the event a remote wipe is needed on those devices.
"You have to make sure that the level of support is defined so that you are not responsible for personal data loss," Iatonna explains. "The way that we've tried to mitigate that is that if you want Edelman data on your personal device you have to agree to have the MDM software installed on it and you need [to sign] a waiver as well."