Srinivas notes that a lot of small businesses are probably already using these types of cloud-based services that were once limited to enterprise customers, and may not even know it. DropBox, for example—it's a very common, easy to use and easy to access tool. "And there's the emergence of the cloud aggregate," he adds. "Over the last year this was helping us try to pull a bunch of cloud services together, and create a small place for these people to go buy them. The number of cloud-based service offerings have increased tenfold over the last ten months. More companies are pushing themselves toward the web and making themselves known, and available to small businesses. With this awareness building, I think the large brands as they get into the space, will do that, and all these small players that are emerging and growing every year will consider the availability of these services."
Is it a good time to be a small businessperson? Politics, tax policies and regulations, and who's sitting in the White House are not nearly as important as one may think. What really drives small business innovation are these larger trends, availability of low-cost cloud-based tools, and an increasing willingness and need on the part of larger companies to outsource those functions that they once so jealously guarded as internal territory. The answer is, "Yes."