Mayer vows improvements across the board at Yahoo

In her first earnings call as CEO, Marissa Mayer said Yahoo needs to improve in search, mobile and other key areas

By , IDG News Service |  IT Management

Mayer said another priority is to hire the best people available, so it's important to make Yahoo an attractive place to work. Already there are signs that this is happening, based on the increasing number of talented people expressing an interest in joining Yahoo, and on the rising number of startups wanting to be acquired, she said.

Since coming on board, Mayer has revamped Yahoo's C-level suite, appointing new people to the chief operating officer, CFO, general counsel and chief marketing officer positions.

She became Yahoo's third CEO in less than a year when she got the job in July. Carol Bartz, appointed in January 2009, was let go in September of last year after the board lost confidence in her ability to turn the struggling company around. Her replacement, Scott Thompson, a former PayPal president, only served between January and May of this year, leaving in the midst of a controversy about his college education credentials. Yahoo was then led by interim CEO Ross Levinsohn, a Yahoo executive vice president who left shortly after Mayer's arrival.

Yahoo has been in a years-long financial and technology slump, going through several executive shake-ups and rounds of layoffs. It will be interesting to see if Mayer is the one who can finally lead Yahoo to recapture its leadership position in the Internet market, steering the company in a way that maximizes the potential many believe it still has.

Juan Carlos Perez covers enterprise communication/collaboration suites, operating systems, browsers and general technology breaking news for The IDG News Service. Follow Juan on Twitter at @JuanCPerezIDG.

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