Study: Apple leads in phone-based tech support

By Peter Cohen, Macworld |  IT Management/Strategy, Apple, services Add a new comment

Vocal Laboratories has published the results of a study that shows Apple leads other PC makers in telephone-based tech support. The study said that 58 percent of Apple customers reported that they were "very satisfied" with the results of their call, compared to 46 percent of Dell customers and 43 percent of HP customers.
The study determined that customers of each company were "generally satisfied" with hold times, the ease with which they reached a person, and the professionalism of the customer service personnel with whom they worked.

But Apple shone when it came to actually solving the problem, compared to the competition--53 percent of Apple customers reported their problem had been resolved on the call, while 45 percent of Dell customers and 39 percent of HP customers reported the same.

The Vocal Laboratories study featured 1,147 consumers surveyed immediately following a support call. The results cover the year ending May 31, 2009.

    Add a comment

    Post a comment using one of these accounts
    Or join now
    At least 6 characters

    Note: Comment will appear soon after you have activated your account.
    Obscene/spam comments will be removed and accounts suspended.
    The information you submit is subject to our Privacy Policy and Terms of Service.

    ITworld LIVE

    IT Management/StrategyWhite Papers & Webcasts

    White Paper

    Evaluator Group: Storage Federation - IT Without Limits (Analysis of HP Peer Motion with Storage Federation)

    As the role of IT increases within organizations, the need to move data when and where it is needed is critical to support emerging business requirements. This has become increasingly difficult due to the huge growth of data volumes. This white paper sponsored by HP + Intel evaluates a solution that aims to enable the movement of data without physical limitations. Read now and see how this could enable agility and efficiency.

    White Paper

    ESG Lab Validation Report: HP Data Protector & Deduplication Solutions

    Many organizations have deployed disk-to-disk backup technologies to improve the speed and reliability of their backup and disaster recovery operations. A growing number of these now look to data deduplication to enhance retention periods and reduce costs. This ESG Lab Validation Report sponsored by HP + Intel examines a number of backup and recovery solutions and evaluates their ease of implementation as well as their ability to improve reliability and reduce costs.

    White Paper

    Business Value of Blade

    The nature of the blade platform makes system management, monitoring and provisioning easy and efficient. Access this resource to learn how blade migration will save your data center time and money while increasing performance.

    White Paper

    Accelerate time to application value

    For your IT organization to keep pace with the business, you need a new, faster approach to infrastructure deployment-an approach that increases agility and accelerates time to application value. That's HP Converged Systems. Built on Converged Infrastructure, these systems deliver the industry's first portfolio of pre-integrated, tested, and optimized infrastructure solutions for applications running in virtual, cloud, dedicated, or hybrid environments.

    White Paper

    Converged Infrastructure for Dummies

    As you know, everything is mobile, connected, interactive, and immediate. This is exactly why organizations need a highly agile IT infrastructure in order to keep pace with extreme fluctuations in business demand. This book will help you understand why infrastructure convergence has been widely accepted as the optimal approach for simplifying and accelerating your IT to deliver services at the speed of business while also shifting significantly more IT resources from operations to innovation.

    See more White Papers | Webcasts

    Ask a question

    Ask a Question