Analyst sees iPhone price cuts as way to lead market

2 comments | 12I like it!
October 28, 2008, 02:39 PM —  Macworld.co.uk — 

Apple has the chance to dominate the smartphone industry and could apply iPhone price cuts to achieve just that, an analyst said Monday.

In his latest research note to clients, Needham & Co. analyst Charles Wolf said:

"Apple has considerable flexibility to reduce the price of the phone in tandem with its subsidized price. If Apple were to pursue this strategy, the iPhone could effectively take over the smartphone market," he explained, speculating costs of the device could be slashed to US$99 to stimulate sales.

The analyst estimates the iPhone costs network operators $666 to purchase from Apple, hinting at strong subsidy. And Wolf also noted that the Apple phone has emerged as the "largest revenue and income generator in the company's product portfolio."

On devices competing with the Apple product, Wolf wrote, ""These systems are simply incapable of supporting the development of software applications that match the ingenuity of those written for the iPhone. In the app store, Apple has reinvented the PC maxim that software drives hardware, in this case iPhone sales."

Needham & Co rate Apple a "Strong Buy" with a target price of $240 per share.

» posted by ITworld staff

Macworld.co.uk

I like it!
Comments

240 thats alot

240 thats alot
| reply

Hello I have just discover a

Hello
I have just discover a new way to get an Iphone almost for free.
All you have to do is to register here
http://www.xpango.com?ref=91567284
Then you should choose your gift, in this case the iphone for 32 credits.
You can earn credits by referring people (1 credit each referral that activates their acount by completing one offer)
Other way to earn credits its by completing the offers, you earn 1 to 4 credits for each offer, some are for free and some you should buy something.
As you see is very easy to get your iphone for a very low cost, only that you have to work a little to complete the 32 credits.
Regards and good luck
| reply
Free books

Build your tech library with our book giveaways.

Hacking Exposed, Sixth Edition
By Stuart McClure, Joel Scambray, George Kurtz; Published by McGraw-Hill/Osborne

The original Hacking Exposed authors rejoin forces on this tenth anniversary edition to offer completely up-to-date coverage of today's most devastating hacks and how to prevent them. Using their proven methodology, the authors reveal how to locate and patch system vulnerabilities. The book includes new coverage of ISO images, wireless and RFID attacks, Web 2.0 vulnerabilities, anonymous hacking tools, Ubuntu, Windows Server 2008, mobile devices, and more. Enter now!

Featured Sponsor

AISO founders envisioned a Web hosting company that was environmentally friendly. While the company employed energy-efficient innovations like solar panels, its infrastructure produced unacceptable power and cooling requirements. Find out how AISO leveraged AMD technology to overcome their challenge in this case study white paper.

In this whitepaper, Scalar explores the opportunity to change the landscape with respect to mission critical databases built around Oracle. Leveraging technologies such as Linux, high-end commodity processing power and Oracle RAC technology to architect, design, build and maintain database infrastructure that delivers maximum availability, reliability and performance at a fraction of traditional cost.

On a typical day, weather.com, the Web site for The Weather Channel in Atlanta, serves up between 15 million and 20 million page views. But in September 2004, when back-to-back hurricanes ransacked Florida, the peak traffic on one day more than tripled: over 70 million page views by more than 7 million unique visitors. Read the full success story now.

Marketplace