In crowded tablet market, brand identity will matter

WebOS will test impact of HP's powerful brand

By , Computerworld |  Mobile & Wireless, branding, ipad

Bradley called WebOS, now in version 2.0, the first "truly Web-based OS ... that is very feature rich." He also called it the "only true multitasking OS," because it allows a user to open 20 different apps at once. He said the WebOS will find its way into smartphones, tablets, PCs and other large screen devices, with an introduction at the Feb. 9 event.

"We see an enormous opportunity for customers to get the best Web experience," Bradley added.

HP's Feb. 9 event in San Francisco will follow a Sprint Nextel announcement in New York on Feb. 7, and some analysts said the two could be related. Jack Gold, an analyst at J. Gold Associates, noted that Sprint sold the first Treo handheld from Palm with solid success, giving HP and Sprint something in common.

But because of the two-day difference in the events, Gold speculated Sprint could announce something else, perhaps about the future of WiMax and LTE, or it could offer more details about the RIM PlayBook that Sprint has already announced it will run over WiMax.

Matt Hamblen covers mobile and wireless, smartphones and other handhelds, and wireless networking for Computerworld. Follow Matt on Twitter at @matthamblen or subscribe to Matt's RSS feed . His e-mail address is mhamblen@computerworld.com .

Read more about mobile and wireless in Computerworld's Mobile and Wireless Topic Center.


Originally published on Computerworld |  Click here to read the original story.
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