February 04, 2013, 4:30 PM — Just a few short months ago, "Twitter client for Android released" would be a statement on par with "Sun rises," or perhaps "Professional designer pleased with iPhone's interface." But Carbon has hit Google's Play Store for Android apps with some fanfare. There are many apps for sending and reading Twitter updates in the Play Store, and Twitter has its own official Twitter app (along with the multi-account-focused TweetDeck). And Twitter limits any new client at 100,000 users. Why should anyone put their time into creating a Twitter app for Android these days, let alone one that reflects lots of time and effort?
Because raising the bar for how happy you can make users is always going to help every user, even if the happiness is contained inside just one sub-set of the now commonplace occurrence of Twitter interaction. Once Android users and developers see how good something can be, it changes the expectations and ideas for what else can be that good. Thoughtfulness can't be unseen.
I say that because Carbon is that good. It won't be for every Android user—in fact, because it's made for Android 4.0 and up, it can only serve just under 41 percent of Android devices as of this writing, and that's if they ever learn about Carbon. But it can serve as an example of what can be done on a platform that supposedly puts design behind "cheapness."