Tiered data plans have been a key means by which carriers have and will continue to manage mobile data growth. According to Cisco, by October 2011, tiered plans already accounted for over 65% of all mobile data plans worldwide. But the unlimited plans were consuming much more data on average, 739MB compared to 425MB.
One year later, by September 2012, over 80% of mobile data plans were tiered, consuming on average 922MB compared to 1,261MB on average for unlimited plan users.
John Cox covers wireless networking and mobile computing for Network World.
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