Unfortunately, many companies focus solely on regulatory compliance. But if you consider environmental data only from a regulatory perspective, business leaders will focus mainly on costs: the costs of monitoring and mitigating emissions and the costs of collecting the information needed to file reports.
Instead, savvy companies will use what Deloitte Consulting calls "sustainability analytics" to determine which initiatives are generating real environmental and financial benefits, so they can pour more effort into the most successful initiatives.
As companies push more broadly into the world of advanced analytics, CIOs have a chance to help their companies make the most of environmental data. So when you're shopping for analytics tools, don't forget to put sustainability on your checklist.
Elana Varon is a freelance writer and editor based in Massachusetts.
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