Adding Sound to Your Web Page

This week's lesson is on adding sound to your Website. You just might
be amazed at how easily and quickly you can add simple sound clips to a
Web page. We'll spend a few weeks on this subject. Today we'll learn
how to do a simple, non-streaming sound clip add-in.

By now, everyone's encountered sound on the Internet in one form or
another. Some Websites use very small sound clips to emphasize user
interaction with their pages. Other sites provide functionality that
allows people to download complete songs and albums off the Web very
quickly (for those with a quick internet connection). Still other sites
blast us with a MIDI sound clip as soon as we download the page. Sound
can be used to enhance a Web page in many different ways but it can
also detract from a page and make people want to leave instantly. The
trick to using sound to your advantage is to figure out what people
want to hear and what they'll tolerate. This involves thinking about
your target audience.

Once you've decided who's going to be looking at your site and what you
want them to hear (and what they won't mind hearing), you have to start
thinking about how to offer the sound to them. First, you want to
consider the source of the sound. The safest, least-likely-to-involve-
you-in-a-lawsuit sounds are things you record yourself. For instance,
buy a microphone and make a tape of your cat meowing. This probably
isn't already copyrighted by anyone else. Other options might include
recording a personal greeting or playing a song you wrote. Basically,
just about anything. These sorts of recordings are typically risk-free.

You can also pull sounds off the Internet. Literally thousands of sites
offer royalty-free music and sound-effect clips for use on the Web. You
simply download these files and use them in any way you wish. Of
course, you can also make a sound file out of a favorite song or record
and offer that for downloading. However, you're likely to run into some
rather severe copyright issues. You may remember all the discussion
about Napster - a service that allowed you to search and find songs on
the Web from commercial artists and download those song files free of
charge. Napster got sued since duplicating copyrighted sounds is
considered a crime. Using sounds is very similar to how we use images --
some are copyrighted and some you can use any way you want without
giving credit as to where you got them.

File Types
Once you have your sound, you'll want to convert it into a file type,
or format, that can be widely downloaded and played on as many
computers as possible. There are 4 basic sound file formats that are
used on the Web: AIFF, WAVE, MIDI and MPEG files. We'll cover these in
more detail next week, but for this week you just need to be able to
identify them.

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