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I think there is a real opportunity here for Canonical, and a risk for Microsoft. Windows 8's new interface is unlike anything Windows users have experienced. For 20 years, the convention has been the "Start" button at the bottom left of the screen as a starting point for most of your desktop activity. Windows 8 changes that, unlike every version of Windows since at least Windows 95, so there will not be the same non-threatening feeling of familiarity. From what I understand, 12.04 is a re-skin of Gnome 3 that incorporates all the biggest changes in the Ubuntu releases since 10.04. Sure it will be different that classic Windows, but since Windows 8 will be too, there is an opportunity here for people to try something new. Plus, with WINE or Codeweaver's Crossover, you can run Windows programs on top of Linux, so there isn't the loss of applications to hold people back. I think that this newest release of Ubuntu will still be a niche OS, but that the niche has a real chance of growing significantly in size. Oh, and Ubuntu 10.04 users will be able to play DVDs for free (take that MS!).