Kindle rumors hint at major upgrade in the works

Will the next generation of Amazon's Kindle eReaders feature dramatic innovation such as color or a lighted display?

By Jeff Bertolucci, PC World |  Personal Tech, Amazon, Amazon Kindle

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Will the next generation of Amazon's Kindle eReaders feature a dramatic innovation, possibly a color or lighted display? Recent rumors suggest significant changes are coming for the venerable e-reader, which currently has an e-ink display without backlighting or color.

Why now? A possible explanation is that eReader sales aren't what they used to be. A March report from Digitimes Research predicted that global shipments of e-readers would reach just 2 million units in the first quarter of 2012--a huge drop from nine million shipments in Q4 2011.

Consumers, it appears, are opting for color tablets instead, a phenomenon that Digitimes Research calls a "substitution effect."

Let There Be Light

The latest Kindle display rumor comes to us courtesy of TechCrunch's Devin Coldewey, who says he got a sneak peek at Amazon's next-generation eReader with a "glowing" display. Coldewey, who lives in Seattle near Amazon's offices, says the front-lit Kindle will debut later this year. He writes:

"The device I saw was crudely camouflaged in a sort of cardboard enclosure, but the screen was clearly visible. With a tap, a slider popped up on the screen, and as it was dragged to the right, the screen lit up evenly with a rather cool light. In the dark, it was plainly noticeable as a glow, and in uneven light -- say, shade or a shuttered room -- the slight illumination made the screen much more readable."

At Long Last...Color?


Originally published on PC World |  Click here to read the original story.
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