Mini-Thor parodies Mini-Vader Super Bowl ad

Marvel takes a page out of Volkswagen's viral video playbook

Source URL: http://www.itworld.com/offbeat/158441/mini-thor-parodies-mini-vader-super-bowl-ad
April 22, 2011, 10:25 AM
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Marvel takes a page out of Volkswagen's viral video playbook
Teaser: 
Want to make a viral video? Just make a good parody of another famous one and you might strike gold too.

Remember the Volkswagen Super Bowl ad that featured a pint-sized Darth Vader going around the house trying to control things, only to fail until he's able to control the car at the end thanks to Dad? The folks at Marvel did, as they are using the same theme as a way to promote its upcoming Thor movie.

At first I thought this was another Volkswagen ad as well, until the ending. Plus it helps me get psyched up for the Thor movie.

image/jpeg iconThorPic.jpg
super bowl ads, Thor, Marvel Comics, viral video
Source URL: http://www.itworld.com/offbeat/158441/mini-thor-parodies-mini-vader-super-bowl-ad

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