Siemens, Universal Studios team on mobile content
Siemens AG has teamed with Universal Studios Networks Deutschland GmbH to offer mobile operators a service that bundles video streaming software and movies adapted for handheld devices.
The service will be available to mobile operators around the world, Siemens said Friday in a statement.
Siemens, in Munich, has developed software technology for streaming video content over mobile networks, and has been offering it to customers for several months, Marion Bludszuweit, a spokeswoman at Siemens Information and Communication Mobile (ICM) group said. German mobile operator T-Mobile Deutschland GmbH has already implemented the software, she said.
"Now we're offering a one-stop service, allowing mobile operators to purchase both technology and content as a bundled package," she said. "This saves time and hassle for the operators. We've made all the necessary adaptations for the movies to run on mobile devices."
For new mobile data services like video streaming to be a success, technology and content providers need to work closely together, said Wofram Winter, managing director of Universal Studios Networks Germany.
One of the first movies available for mobile phone viewing is called "Shocking Shorts," according to the statement. The package will include a wide variety of movies, Bludszuweit said, but she could not give more specific details.
The movies can be viewed on handsets capable of handling video streaming, according to the spokeswoman. These include phones running on packet-switched GPRS (General Packet Radio Service) and 3G (third-generation) technologies, she said.