Facebook vs. Google: who will win?

Is the long-term viability and success of Facebook a slam dunk?

By Christina DesMarais, PC World |  On-demand Software, Facebook, Google

Facebook is now officially a public company, scads of new millionaires are on a Silicon Valley spending spree, and media outlets near and far have yet to pipe down about the IPO, likely one of the most anticipated in history.

But is the long-term viability and success of Facebook a slam dunk?  You'd think so, considering 900 million people on the planet use the social network now valued at nearly $105 billion.

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Not everybody thinks so.

The Telegraph's Michael Deacon says he was once addicted to Facebook but now thinks its users hardly have anything to say on it compared with Twitter, which he calls "magnetic" because it "incessantly breaks and circulates news." He even goes as far to say Facebook in a few years will "be as sad and lonely a ghost town as MySpace."

I wouldn't go quite that far, but he makes some valid points. Many people have grown tired of Facebook and do prefer alternate social networks, such as Google+.

Google certainly is serious about social and it's no secret that Facebook wants more of Google's advertising, but who will come out on top?

Social Networking Rivalry

Yes, Facebook has a huge head start in social compared to Google, but Google+ users tend to be fiercely loyal because, honestly, it's a great -- albeit very different -- product .

Unlike Facebook, Google+ is where you're more likely to engage with strangers -- many of whom reach out from countries around the world.

Originally published on PC World |  Click here to read the original story.
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